The relationship between feminism and beauty in the world has always been dependent on a number of factors. However, recently, a newer narrative has come through that goes against the outdated industry rules while establishing a much more authentic and natural approach to the beauty industry. Feminists redefine makeup from being a mode of transformation or conformity but as an act of self-expression and self-acceptance empowered to take up space within a society where one was never meant to be a beauty. This is against the backdrop of the minimalism in beauty culture prevalent in this era of authenticity: "less is more," the clean beauty, the natural look.
This sort of mentality usually leads more into the development of individualism than to conformity towards society's unfounded stereotypes.
Natural beauty trends have established the fact that makeup is not used to hide patches but enhance what nature has provided. It is the female gender who seems to head the movement towards boycotting products aimed at molding society according to unrealistic and unattained ideals.They support brands offering cruelty-free, nontoxic, and sometimes gender-free products. Campaigns concerning clean beauty are evidently helping them to regain control of how they present themselves while expressing individualistic beauty on only their own terms.
Makeup is merely a way to reshape how beauty is viewed in the light of feminism, empowerment, and overall well-being.
This article will help you understand how feminists are regaining their identities with natural beauty trends, minimalist makeup, clean beauty, and a focus on self-acceptance and authentic style.
The beauty world in the current industry is obsessed with being natural, often expressed with soft glam makeup looks and trends like glowing and glass-like skin. We have seen these trends take shape since 2023, especially with actors and actresses claiming them on red carpets and designer runways. The focus is on enhancing, not masking, with makeup that feels light and fresh, allowing natural beauty to shine through.
The focus for 2024 is streamlining the makeup routine with the right products that nourish and enhance rather than just mask and conceal. Clean beauty leads this movement as consumers opt away from synthetic, chemical-based products and toward more natural ingredients, leading to healthier skin.
This natural trend helps people express themselves without the unnecessary influence of toxic trends and products, letting authenticity seep into the equation. Thus, the goal is to feel confident in oneself by embracing one’s God-given abilities. Whether it’s through minimalistic makeup or skincare that nurtures, 2024 will be defined by a focus on simplicity, health, and a celebration of natural beauty in all its forms.
The color of the season- peach fuzz- has been heavily incorporated into beauty routines for a fresh and dewy look. You can easily integrate this color by applying a satin lipstick or a lipgloss for a simple and natural makeup look of the day. These shades highly complement lighter skin tones by giving a soft flush to any part you apply it on while showcasing hydration on your face.
The heavily contoured, Instagram-glam look has gone out of fashion in the past few years, with influencers moving towards a more natural, glowing skin aesthetic, and this trend is only set to continue into 2024. It's all about fresh, dewy skin that allows the individual's beauty to shine through, and for that reason, skin tints have become the new favorite choice for a light, airy makeup look.
Products like these give you the quick radiance you look for to get a healthy glow with a sheer look. The industry is also creating makeup products in tandem with skincare products, such as a hydrating BB cream, to give you that natural glow you have been looking for,
To complement your just-ready fresh and soft skin, go for a moisturized and shiny nude lip look to achieve that natural glow without trying a lot. To get this look:
Begin with a very basic lip care routine - moisturize and have your flawless base ready on the lips.
You can even use gentle scrubs, lip masks, and overnight lip treatments to keep your lips hydrated and ready for the day.
This provides a natural finish with subtle glosses and tints that enhance your natural lip colors, causing them to glow without overpowering. Lip product shades like chai, rose, and nude pink offer the perfect glow and hydration you need for a perfect day filled with your natural beauty.
Soft glam is all about achieving a refined, sophisticated makeup look that enhances your natural beauty without feeling heavy or overdone. This style focuses on muted, neutral tones that accentuate features with a polished, understated finish. The look typically includes a flawless complexion with a natural, radiant base, softly defined eyes using neutral shadows, and subtly sculpted eyebrows that frame the face without being too bold.
Lips are often dressed in soft nudes or muted shades to maintain a balanced, effortless elegance. Soft glam is perfect for any occasion that calls for a graceful yet chic appearance, offering the ideal blend of subtle glamour and timeless beauty. It’s a versatile style that highlights the best of both worlds—elegance and natural allure.
Since the start of Instagram trends, ombre lips have made a mark on every beauty professional’s mind and still continues to do the same in 2024. This method allows you to create depth and definition on the outer part of your lips, keeping the center lighter. This gives you a soft gradient effect that ultimately caters to that natural look you have been striving for.
The over-the-top, artificial lashes, such as the Whopper style, are fading away as beauty standards shift. Advances in lash techniques and product innovations mean there's a growing interest in a more natural, healthier appearance of lashes.
For 2024, it is all about enhancing the beauty of the lashes rather than salon-style extensions through products that facilitate growth, nourishment, and a more subtle, defined look. The focus is now on long, fluffy lashes that look full and fluttery without appearing fake or overdone.
The appeal of glossy lips has been there since the first IT girl arrived in Hollywood. This gives you an effortless glowy shine with natural and sheer shades that make the look worth it. For a perfect glossy pout, go for simple yet complementary tones that suit your skin tone perfectly. Go for a lightweight and hydrating formula that gives you a lasting shine without that stickiness of the texture.
Achieving cohesion and uniformity in your makeup enhances your overall look, creating a harmonious finish. Opting for a neutral, monochromatic palette is an easy way to achieve a chic, modern aesthetic. This style channels the minimalist vibes of 90s monochrome looks, blending simplicity with timeless elegance for a fresh yet classic appeal.
The campaign to have natural beauty, led by feminists, is changing the way the world creates and engages with makeup. We are actively challenging the stereotypical beauty standards that allow persons of power to bring in their authentic selves to express and accept themselves in a fuller capacity. Feminists turned makeup from camouflage to empowerment - one that emphasizes and exalts natural features rather than masking them-and, and by doing this, the beauty has changed to individualism over perfection. Coincidentally, this also finds in line with the clean beauty and minimalist makeup trends: of emphasizing health over looking good and simplicity over complexity.
Just as fashion and beauty progress based on cultural shifts, these trends are incredible methods of empowering self-love and inclusion in society.
This content was created by AI